LOCAL SEO AGENCY

Local SEO is one of several forms of search engine optimization (SEO). It is also often referred to as local search engine optimization.

Local SEO aims to intercept local search queries and increase the visibility of the company in the respective location, region or city.

Local SEO optimizes your online presence to rank higher in local search results. The optimization focuses on your company profile on Google (Google Business), the texts on your website and company directory links.

If these aspects are optimized accordingly, you can rank better in the vicinity of your location or in your city.

With our expertise and experience as an SEO agency, we can quickly and efficiently get your company up on Google.

Optimizing your website by a local SEO agency can increase your visibility in Google's local search results. This not only improves the chance of being found near you by your potential customers, but also increases the likelihood of being included in the Google My Business Local Pack. A strong local SEO strategy improves the visibility of your company profile and website, which results in a better ranking and more customer traffic.

The Local Pack is the Google Maps map that always appears first when you enter a keyword with local search intent on Google (e.g. “Maler Basel”, “Restaurant Zürich”, “Fitness St. Gallen”).

The Local Pack features the 3 “most relevant” company profiles. The goal of a local SEO agency is to get your company into the top 3 search results of the local pack.

A specialized SEO agency implements various strategies to improve your ranking in local search results. This includes optimizing your Google business profile, applying targeted SEO strategies, and adapting your content to local searches. This leads to an improved online presence and a higher ranking in search results, which in turn attracts more customers.

Google My Business (actually called Google Business today) is an essential part of your local SEO strategy. A well-maintained business profile increases your visibility in local search results and in the Google Local Pack. It also allows customers to leave reviews, which further increases your credibility and visibility. An experienced local SEO agency can help you optimize your profile and thus maximize your presence on the web.

Yes, local SEO is particularly interesting for small, local companies with a local catchment area of customers. This includes companies such as restaurants, bakers or electricians. By optimizing your website and Google business profile for local searches, you can emphasize proximity to potential customers in your area and rank higher in local search results. This makes your business more visible to users who are looking for services in your area.

The success of a Local SEO campaign can be measured by various factors, including ranking in local search results, the number of times your Google My Business profile is viewed, visibility in Google Maps search, as well as feedback and reviews from customers. As a professional SEO agency, we provide you with appropriate reports and analyses to measure the progress of the local SEO campaign.

In the case of one-off Google Business optimizations, we measure the placement at the beginning and 3 weeks after the last optimizations. While maintaining your Google profile on an ongoing basis, we will send you monthly status reports.